For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be

£9.9
FREE Shipping

For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be

For the Culture: The Power Behind What We Buy, What We Do, and Who We Want to Be

RRP: £99
Price: £9.9
£9.9 FREE Shipping

In stock

We accept the following payment methods

Description

This eye-opening book arms readers with a wealth of knowledge about how we make important choices and how to mobilize others using innovative tactics and tools. In addition, Miller shines a light on the matriarchs who paved the way for today’s tastemakers—Edna Lewis, B. The Lyric Hammersmith Theatre will be the beating heart of West London this January with a bold programme of performances, gigs and special events celebrating Black talent, joy, creativity and culture. Keep it casual or bring it up a notch; at every level, this For the Culture Crystal Blue Hoodie will always retain its popularity and panache.

Marcus Collins is an award-winning marketer and cultural translator with one foot in the world of practice--as the head of strategy at Wieden+Kennedy, NY--and one foot in the world of academia--as a clinical assistant professor of marketing at the Ross School of Business, University of Michigan. Marcus Collins does much more here than identify potent drivers of human conduct such as values, ideologies, norms, and trends. This outerwear itself is made from over-the-top quality fleece fabric with a soft feel and durability that will never disappoint. Full of memorable examples, from 1960s hippy culture to the enduring success of Patagonia, For the Culture offers the essential tools for creating lasting engagement and influence. They have demonstrated the multifaceted nature of hip-hop, foregrounding the political power that this genre has and its potential to help end anti-Black violence and racial oppression, and promote justice for all.With its overall look and simple design, this replica hoodie is what you can always consider wearing casually everywhere and anywhere. His deep understanding of brand strategy and consumer behaviour has helped him bridge the academic-practitioner gap for blue-chip brands and start-ups alike. We are all marketers, whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest or a company executive selling the next big thing.

A must-have anthology of the leading Black women and femmes shaping today’s food and hospitality landscape—from farm to table and beyond—chronicling their passions and motivations, lessons learned and hard-won wisdom, personal recipes, and more.The spectacular For The Culture Crystal Hoodie is a comfortable attire that will always keep you easy and in a soothing state so that you can keep wearing it again and again. Collin reiterates that communication is about what is heard and not what’s said and in between two comes the filter of culture, context and alternate channels of communication including friends, peers and influencers. Collin rightfully and richly conveys the power of culture, in determining the outcome of marketing interventions, using several case studies derived from the field of entertainment, religion and sports. In For The Culture , Collins provides an insightful blueprint for harnessing the power of identity and culture to ultimately build brand love and inspire action.

Most purchases from business sellers are protected by the Consumer Contract Regulations 2013 which give you the right to cancel the purchase within 14 days after the day you receive the item. Over the course of three days, For the Culture will feature theatre, film, music, visual art, food, discussion and more. Personalized advertising may be considered a “sale” or “sharing” of information under California and other state privacy laws, and you may have a right to opt out. A must-have for any leader, marketer, or simply any person who wants to understand how culture impacts the world around us and how they can [create] impactful contributions to the tapestry of what shapes human connection. This book is insightful, enlightening, and sure to challenge any preconceived notions about communicating with the world.With personal stories and a dry wit, he bridges the gap between cultural theory and marketing practice. He provides fascinating deep-dives into the power of cultural community and illustrates how we can use it to change minds and inspire action. An absolutely fascinating edited volume that pushes the academic field of inquiry in very real ways. If you want to get people to move, you must first understand the underlying cultural forces that make them tick.

Containing rich examples from entertainment, sports, and technology with deep dives into his own advertising campaigns and his inspirational personal story, Marcus Collins’ beautifully written book is a must read for anyone who wants to understand today’s trillion-dollar dance of brands and culture -- Robert V. Not only was it insightful and and astute it was a fun read which causes you to stop and think - something most books on culture fail to do.Ultimately, the book argues that Hip-Hop is much more than a musical genre or cultural form: Hip-Hop is a resistance mechanism.



  • Fruugo ID: 258392218-563234582
  • EAN: 764486781913
  • Sold by: Fruugo

Delivery & Returns

Fruugo

Address: UK
All products: Visit Fruugo Shop